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Project Vision Statement

Eric McConnell
November 12, 2010
11,153 views

An idealized description of project outcomes

statement of project vision A well-written project vision statement is the guarantee that the project owner (initiator) will make a decision to initiate the project. It is a document that provides the project owner with an idealized description of the project and the outcomes that will make the business change for better.

Definition

A Project Vision Statement is an idealistic view of the desired outcomes to be produced for the business after successful project completion. It is a vivid description of what the business will be like to inspire the project beneficiaries to initiate the project.

The vision statement document is an attempt to visualize the project results at the initiation phase in order to focus the business on those benefits it will gain after the project accomplishment.

Tips & Ideas

The vision statement document for a project is developed at the very beginning of the project during the Initiation Phase. The creation of this document is a part of the Charter development process. Often the document is created in several examples that are similar yet may show different benefits to the business and focus on various advantages. First, project vision statement examples are reviewed and examined, then the best one is selected, and the final version of the project vision statement template is to be stated and approved by the project initiator.

For instance, here are several examples of project vision statement:

  • Provide the business [company name] with a document management system that meets the needs of business procedures management and policies.
  • Introduce a document management system that is flexible enough to be synchronized with other existing systems in the business [company name].

Take a look at these examples. The first project vision statement example provides a document management system that should address all the existing needs of business procedures management and policies. The second vision statement example introduces the same or similar system but with another requirement: the system should provide functionality for synchronization with existing systems. Before creating and submitting the final example of the project vision statement, business analysts in cooperation with technicians and developers should work on creating an optimized solution that could

The project vision document never focuses on specific advantages or benefits. It does not show details on how to implement a solution, what technologies will be used, who will be responsible for that, what time-frames will be scheduled, what investments will be required, and so on. The purpose of writing the project vision template is to create a document that could get the project owner’s permission for initiating the project activities. The document should be created in line with the project goal statement.

The vision statement of a project should not be too long. Often it is the matter of one sentence that begins with a verb. The visions statement is closely related to the project goal, so the content of the statement should address the project goal.

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